Podcast Discoverability: Boosting Your Reach and Growing Your Audience

Thu, 22 Jun 2023

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We'll be speaking with Russ More of Pacific Content to share valuable insights and actionable tips for podcasters like you who are looking to improve your podcast's audience listenership, implement a promotional strategy and effectively promote your show!
Key points include:
-Efficient time management is crucial for discoverability.
-Collaboration with other podcasters helps expand reach.
-Success is measured by metrics like audience retention.
-Budgets vary for discoverability campaigns.
-Podcasts rely less on paid marketing as they grow.
-Clarity on target audience is vital.
-SEO and relevant show notes boost discoverability.
-Transcripts enhance accessibility.
-YouTube's role is evolving.

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